Browsing All of EconStor by Author Gabrielsson, Peter
Showing results 1 to 1 of 1
Year of Publication | Title | Author(s) |
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2023 | The role of marketing in new ventures: How marketing activities should be organized in firms’ infancy | Fürst, Andreas; Gabrielsson, Mika; Gabrielsson, Peter; Prigge, Jana-Kristin |