Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/318919 
Year of Publication: 
2019
Citation: 
[Journal:] Journal of Business Models (JOBM) [ISSN:] 2246-2465 [Volume:] 7 [Issue:] 4 [Year:] 2019 [Pages:] 66-72
Publisher: 
Aalborg University Open Publishing, Aalborg
Abstract: 
Like military strategists, business professionals orient themselves in the world supported by an overarching, yet by researchers unlabeled, understanding of how different organizational levels develop and interact. Researchers may understand this phenomenon by utilizing the idea of military doctrine and introducing a similar concept tentatively called business logic .
Subjects: 
Business model
military doctrine
business logic
Persistent Identifier of the first edition: 
Creative Commons License: 
cc-by-nc-nd Logo
Document Type: 
Article

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