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dc.contributor.authorGalindo Melero, Jesúsen_US
dc.contributor.authorSanz Angulo, Pedroen_US
dc.contributor.authorde Benito Martín, Juan Joséen_US
dc.identifier.citationInvestigaciones europeas de dirección de la empresa (IEDEE) 1135-2523 17 2011 3 111-126en_US
dc.description.abstractThe success of the Third Mission of Universities (3MU) depends on the ability of the Universities to adapt to the new digital reality and incorporate the tools that facilitate both knowledge management and its subsequent transfer. The new technologies provide a wide range of possibilities, facilitating both the location of customers, and the distribution of products, the contact networking promotion, interviewing, positioning, etc. This document, besides reviewing briefly some of the concepts related to the 3MU, examines how Web 2.0 and today's digital tools can support and strengthen this work.en_US
dc.publisherAcademia Europea de Dirección y Economia de la Empresa (AEDEM) Vigoen_US
dc.subject.keywordknowledge management & transferen_US
dc.subject.keywordthe third mission of universitiesen_US
dc.subject.keywordresearch & knowledge transfer manageren_US
dc.subject.keywordWeb 2.0.en_US
dc.titleLa universidad ante el reto de la transferencia del conocimiento 2.0: Análisis de las herramientas digitales a disposición del gestor de transferenciaen_US
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