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dc.contributor.authorLópez Miguens, M. J.en_US
dc.contributor.authorRodríguez Comesaña, L.en_US
dc.contributor.authorGonzález Vázquez, E.en_US
dc.identifier.citationInvestigaciones europeas de dirección de la empresa (IEDEE) 1135-2523 16 2010 3 85-106en_US
dc.description.abstractThis paper examines the impact of the quality of the financial website in the generation of trust that users of the Internet developed into the canal. With this purpose, we discuss the hypothesis that establishes a relationship between both constructs and that it will allow to verify if the design, navigation structure and the information contained on the site favor in the user the appearance of the confidence online, understood this in terms of reliability and safety and privacy. For contrast we have formulated a causal model.en_US
dc.publisherAcademia Europea de Dirección y Economia de la Empresa (AEDEM) Vigoen_US
dc.subject.keywordwebsite qualityen_US
dc.subject.keywordfinancial institutionen_US
dc.subject.keywordstructural equationsen_US
dc.titleImportancia del sitio web en la banca online: Influencia sobre la conianzaen_US
Appears in Collections:Investigaciones Europeas de Dirección y Economía de la Empresa (IEDEE)

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