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dc.contributor.authorMartorell Cunill, O.en
dc.contributor.authorMulet Forteza, C.en
dc.date.accessioned2011-08-10-
dc.date.accessioned2012-01-10T14:13:37Z-
dc.date.available2012-01-10T14:13:37Z-
dc.date.issued2010-
dc.identifier.citation|aInvestigaciones Europeas de Dirección y Economía de la Empresa (IEDEE)|c1135-2523|v16|h3|nElsevier|lAmsterdam|y2010|p53-67en
dc.identifier.pidoi:10.1016/S1135-2523(12)60034-3en
dc.identifier.urihttp://hdl.handle.net/10419/54513-
dc.description.abstractThis study attempts to pinpoint the factors that play a decisive role in the decision process of Balearic hotel chains when choosing a growth strategy for expansion into the Caribbean in order to ascertain whether principles associated with the transaction-cost, agency and the strategic theories of organisational capability and knowledge in companies can explain the growth strategy chosen by these chains in the said region. The conclusions show the transaction cost theory must be modified incorporating factors of an institutional and cultural nature. This study facilitates a comparison of the results of this paper and the results of other similar studies of the international hotel industry. choice of entry mode ; syncretic theory ; internationalization ; agency theoryen
dc.language.isospaen
dc.publisher|aElsevier |cAmsterdamen
dc.subject.jelL83en
dc.subject.jelM10en
dc.subject.ddc330en
dc.titleLa elección del modo de entrada en un mercado internacional: El caso de las cadenas hoteleras de Baleares en la región del Caribe y el Golfo de México-
dc.typeArticleen
dc.identifier.ppn665633599en
dc.rightshttp://www.econstor.eu/dspace/Nutzungsbedingungenen
dc.rights.licensehttps://creativecommons.org/licenses/by-nc-nd/3.0/en
econstor.citation.journaltitleInvestigaciones Europeas de Dirección y Economía de la Empresa (IEDEE)en
econstor.citation.issn1135-2523en
econstor.citation.volume16en
econstor.citation.issue3en
econstor.citation.publisherElsevieren
econstor.citation.publisherplaceAmsterdamen
econstor.citation.year2010en
econstor.citation.startpage53en
econstor.citation.endpage67en

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