Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/48780 
Year of Publication: 
2008
Citation: 
[Journal:] Contemporary Economics [ISSN:] 1897-9254 [Volume:] 2 [Issue:] 4 [Publisher:] Vizja Press & IT [Place:] Warsaw [Year:] 2008 [Pages:] 61-67
Publisher: 
Vizja Press & IT, Warsaw
Abstract: 
This paper identifies the major demographic trends and their implications for consumer market. It is important to know how will demographic change influence the tourism market in particularly and how can the tourist industry adapt to these. The advancing ageing of society will result in far reaching changes, particularly on the demand side. To profitably seize the opportunities, managers must understand how senior markets evolve and adapt products and service offerings along multiple dimensions to meet the needs of senior consumers.
Document Type: 
Article

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