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Title:The mission and culture of the corporation PDF Logo
Authors:Gervai, Pál
Trautmann, László
Wieszt, Attila
Issue Date:2010
Series/Report no.:BERG working paper series on government and growth 74
Abstract:The economic crisis has brought a new situation also for the Hungarian economic policy, as neoliberalism as the main trend in economic thought is no longer valid. This phenomenon cannot be reduced to be a mere macroeconomic course shift, as an entire economic philosophy and approach has lost its relevance. One consequence of this is the need for a thorough revision of the theory and practice of business management, along with the re-evaluation of the notion and position of the corporation. Our study aims to contribute to this theoretical reformation, presenting that social values derived from psychological and sociological findings such as human motivational theories or trust are fundamental elements of the 21st century corporate model. To point to this, we use the ideological correspondences, while proving that our national research on corporate theory and even rather its application are far behind the 21st century requirements and lack even the Western view of the 20th century.
Subjects:Economic theory
organization
mission
trust
corporate culture
transactional cost
motivational cost
JEL:A13
B50
L00
ISBN:978-3-931052-82-9
Document Type:Working Paper
Appears in Collections:BERG Working Paper Series, Universität Bamberg

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