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dc.contributor.authordu Plessis, Stanen_US
dc.contributor.authorMaennig, Wolfgangen_US
dc.date.accessioned2010-11-17en_US
dc.date.accessioned2010-12-03T11:10:43Z-
dc.date.available2010-12-03T11:10:43Z-
dc.date.issued2010en_US
dc.identifier.isbn978-3-940369-89-5en_US
dc.identifier.urihttp://hdl.handle.net/10419/42236-
dc.description.abstractWithout a doubt, the 2010 World Cup of soccer in South Africa was a great experience for both soccer fans, who enjoyed a safe and efficiently-run tournament, and their South African hosts. The sporting and social spectacle was broadcast around the world and focused unprecedented media attention on South Africa. Despite the manifest success of the tournament, its short-term effects on international tourism, which are the nucleus of all other short-term positive effects on economic variables such as employment, income and taxes, have turned out to be of a much smaller magnitude than expected or even as reported during the tournament. This may be attributable to self-defeating prophecy effects. This study is a warning against the abuse of economic impact studies, especially those pertaining to major sporting events. It is also a call to use the 'correct' arguments of measurable awareness effects and potential long-term development effects in discussing major sporting events. Methodologically, this study is innovative in its economic analysis of major sporting events because it (i) uses data from social networks and (ii) uses high-frequency daily data on tourism.en_US
dc.language.isoengen_US
dc.publisherUniv, Fak. Wirtschafts- und Sozialwiss., Dep. Wirtschaftswiss. Hamburgen_US
dc.relation.ispartofseriesHamburg contemporary economic discussions 37en_US
dc.subject.jelL83en_US
dc.subject.jelR53en_US
dc.subject.jelR58en_US
dc.subject.ddc330en_US
dc.subject.keywordFIFA World Cupen_US
dc.subject.keywordMega Sporting Eventsen_US
dc.subject.keywordSport Economicsen_US
dc.subject.keywordTourismen_US
dc.subject.keywordSouth Africa 2010en_US
dc.subject.keywordSelfdefeating propheciesen_US
dc.subject.keywordAwarenessen_US
dc.subject.keywordGoogleen_US
dc.subject.keywordFacebooken_US
dc.subject.keywordSocial Networksen_US
dc.titleThe 2010 World Cup high-frequency data economics: effects on international awareness and (self-defeating) tourismen_US
dc.typeWorking Paperen_US
dc.identifier.ppn640051979en_US
dc.rightshttp://www.econstor.eu/dspace/Nutzungsbedingungenen_US
Appears in Collections:Hamburg Contemporary Economic Discussions, Lehrstuhl für Wirtschaftspolitik, Universität Hamburg

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