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http://hdl.handle.net/10419/33333
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| Title: | | Active decisions and pro-social behavior: a field experiment on blood donation  |
| Authors: | | Stutzer, Alois Goette, Lorenz Zehnder, Michael |
| Issue Date: | | 2006 |
| Series/Report no.: | | IZA Discussion Papers 2064 |
| Abstract: | | In this paper, we propose a decision framework where people are individually asked to either actively consent or dissent to some pro-social behavior. We hypothesize that confronting individuals with the choice of engaging in a specific pro-social behavior contributes to the formation of issue-specific altruistic preferences while simultaneously involving a commitment. The hypothesis is tested in a large-scale field experiment on blood donation. We find that this active-decision intervention substantially increases the stated willingness to donate blood, as well as the actual donation behavior of people who have not fully formed preferences beforehand. |
| Subjects: | | active decision pro-social behavior field experiment blood donation |
| JEL: | | C93 D64 I18 |
| Document Type: | | Working Paper |
| Appears in Collections: | | IZA Discussion Papers, Forschungsinstitut zur Zukunft der Arbeit (IZA)
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