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| Title: | | Regional dimensions of liability of foreignness: between a rock and a hard place?  |
| Authors: | | Sofka, Wolfgang Zimmermann, Jörg |
| Issue Date: | | 2007 |
| Series/Report no.: | | Jena economic research papers 2007,023 |
| Abstract: | | In this paper we develop optimized localization strategies for multinational firms to over-come their liability of foreignness by adding a regional dimension. We explore concep-tually whether economic stress in a region has a mitigating or reinforcing effect. We test his analytical framework empirically on the highly internationalized German car market and find that economically depressed regions are promising stepping stones into foreign markets. |
| Subjects: | | Liability of foreignness multinational strategy automotive market |
| JEL: | | F23 L62 M10 |
| Document Type: | | Working Paper |
| Appears in Collections: | | Jena Economic Research Papers, MPI für Ökonomik
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