Please use this identifier to cite or link to this item: http://hdl.handle.net/10419/25599
Authors: 
Terjesen, Siri
Year of Publication: 
2007
Series/Report no.: 
Jena economic research papers 2007,031
Abstract: 
This case follows Sethu Sethunarayanan, Director of the non-profit Center for the De-velopment of Disadvantaged People (CDDP), which is dedicated to the improvement of the Irula tribe in rural villages of southeast India. The Irulas specialize in catching rats, an activity which provides the bulk of their income and food. Following a routine visit to a local village, Sethu recognized an opportunity for a “better rat trap” to aid the Irula rat catchers. With feedback from rat catchers, Sethu developed an innovative new trap. His innovation won the prestigious Global Development Marketplace award from the World Bank which provided the funding necessary to commercialize the new technology. The venture’s implementation involved site visits to identify beneficiaries, health checks and treatment, preparatory workshops, factory establishment, factory training, production, women’s micro-credit collectives, distribution and project evalua-tion. The case focuses on the relationship between human capital and technological entrepreneurship, considering the knowledge and skills required to commercialize technology for the rural poor and the positive impact on this greatly disadvantaged population.
Subjects: 
Human Capital
India
Innovation
Irula
Social Entrepreneurship
Technological Entrepreneurship
World Bank
JEL: 
L26
O33
O
N35
Document Type: 
Working Paper

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