Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/125158 
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Title: 

The effect of peer observation on consumption choices: Experimental evidence

The document was removed on behalf of the author(s)/ the editor(s).

Year of Publication: 
2015
Series/Report no.: 
DIW Discussion Papers No. 1525
Publisher: 
Deutsches Institut für Wirtschaftsforschung (DIW), Berlin
Abstract: 
This paper investigates the impact of peer observation on the consumption decisions of rural households in Thailand using a lab-in-the-field experiment. We find that those groups that observe each other show lower within group standard deviation in their decisions. Thus, we find evidence for conformity. Further, we find that individual's consumption choice is influenced by the group choice controlling for large number of individual, household, and village characteristics. We find that unfamiliarity of the product is counteracted by peer effects. Finally, we find evidence of treatment heterogeneity with regards to cognitive ability and village size.
Subjects: 
Consumption
Peer Effects
Conformity
JEL: 
D12
C21
C92
Document Type: 
Working Paper

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The document was removed on behalf of the author(s)/ the editor(s) on: August 6, 2019


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