@techreport{CaroEncalada2010Tecnolog,
abstract = { -- We analyze the role played by the e-business in retail travel agencies in Merida, Yucatan, and its components and impact, focusing on competitive sale of tourist products made by these agencies. Virtual agencies in Mexico still need a real link with their customers and this is only achieved through traditional travel agents. That in the case of retail travel agencies in Merida, e-Business is fulfilling the function of serving as a means of connectivity between users and servers of tourist products, but not with the functions of: connecting the value chain among these businesses, their suppliers, partners and customers, to reduce their costs, nor to penetrate market segments or niches profitable for them. That these agencies in a number of cases, do not have the necessary resources in e-business or have failed to apply them to gain a competitive advantage over their competitors. And, since the chances of these companies are limited by the current strength of resources and capabilities (median availability of a website, little or no staff training, lack of skills and knowledge of staff, among others), it is not possible to implement them a competitive strategy.},
author = {Manuel Caro Encalada and Ra\'{u}l Vela Sosa and Carlos Leyva Morales},
copyright = {http://www.econstor.eu/dspace/Nutzungsbedingungen},
keywords = {M21; 330; Tecnolog\'{\i}as de Informaci\'{o}n; E-business; Turismo; Agencias de Viajes minoristas; M\'{e}rida},
language = {spa},
number = {2010,1},
title = {Tecnolog\'{\i}as de la informaci\'{o}n y comunicaci\'{o}n y competitividad administrativa de agencias de viajes minoristas en M\'{e}rida, Yucat\'{a}n},
type = {Economic analysis working papers},
url = {http://hdl.handle.net/10419/43414},
year = {2010}
}
